La Vie en Rouge: Celebrating all things ruby, July’s birthstone


It took Richard Burton four years to find the perfect ruby for Elizabeth Taylor, but we can help you find your ideal gemstone in much less time.

We have transformed this symbol of power and energy into a myriad of fabulous designs, so don’t wait for your Burton to decide. 


Discover the Ruby Edit



Renown as ‘the king of gems,’ rich ruby is best known for its majestic and mesmerising hue, representing passion and prosperity.

In ancient civilisations, rubies were worn as a talisman to help protect warriors in battle; this is said to be the symbolism behind Dorothy’s iconic ruby slippers in The Wizard of Oz. 


Ruby is formed when the mineral corundum is mixed with chromium to create its unique rich red colour. Most corundum jewels are classified as sapphires, but ruby’s intense hue required a distinctive name of its own.

Mined in Sri Lanka since the 8th Century BC, ancient Hindu and Burmese miners believed that colourless or pale pink sapphires were rubies that were yet to ripen.

Ranging from subtle pink to intense red, the most valued rubies are those that are the deepest red. They are normally found as small stones, with anything over 10 carats being incredibly rare, due to the presence of chromium inhibiting the crystal’s formation.


Dainty pieces, perfectly set, are a superb showcase for a gemstone that ancient civilisations believed could soothe anger. It’s hard to feel angry when looking at these pretty pendants, so maybe they had a point. 


Choose multiple pieces showcasing our gorgeous rubies, and you might, as the Burmese believed, make yourself invincible, as well as stylish.


Not to mention, as well as being the birthstone for July, this beautiful, captivating gemstone is used to commemorate 40th wedding anniversaries.


Shop Ruby Jewellery.