Georgia May Jagger Models Phototaxis
Modelled by acclaimed British fashion model Georgia May Jagger, the collection takes inspiration from the manner in which moths are charmed by the light, capturing the essence of their movement as they are drawn towards a luminous source.
This striking new range of British fine jewellery designs continues the Astley Clarke tradition of looking to the natural world for inspiration.
Georgia May Jagger fronts the ethereally styled campaign wearing an assortment of statement rings, earrings, necklaces, and bracelets that each pair micro mosaics of coloured diamonds in gradient tones with mixed colour castings of 14 carat gold.
Georgia perfectly portrays the romanticism of Phototaxis and its Art Nouveau aesthetic that offers a diverse range of elegant yet modern pieces for everyday wear and special occasions.
More than the face behind the campaign, Georgia has a personal connection with the collection and Astley Clarke’s heritage. Phototaxis is a nod to the work of company founder Bec Astley Clarke’s geneticist grandfather, Sir Cyril Astley Clarke, who helped cure Rhesus Disease through his research into winged insects. Fate would have it that this is a condition that affected Georgia’s own grandmother when having children, making her an even more fitting choice to front the Phototaxis campaign.